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April 20, 2021

Every Child Can Fly

The campaign, Every Child Can Fly, from Midlands’ charity The Mighty Creatives (TMC) aims to give every child and young person the best start in life – richness in play, creativity and culture, from birth to adulthood.

 

The Problem

The charity wanted to produce a book using imaginative papers and printing techniques that would showcase the amazing watercolour imagery on every page, creating something wonderful that people would read and want to keep forever.

The Solution

Working with TMCs creative studio, we made samples of books using a range of different materials. This enabled us to meet the clients’ price and quality requirements.

We printed in specialist inks to create a soft watercolour feel and used a combination of both litho and letterpress technology to make the covers tactile and distinctive.

The Result

A truly stunning book that was delivered on time, on budget and ended up being featured in design competitions.

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